“Women can lose weight and look more beautiful simply by tugging on their pubic hair, according to Shukan Josei. Clutching at the map of Tasmania stimulates the sex hormones, gets blood flowing toward the genitals and releases pheromones. It’s the release of pheromones that is said to give women in love their ‘glow’ and what is being attributed for making women who try the trick appear to be more beautiful. Women are advised to tug their pubes while they’re still dry and then move the clump of hair around in a circular motion. They’re also told to run their fingers through their pubic hair the same way they would do when fondling their regular hair. Women are told not to worry about pubic hairs that fall out and to continue yanking away for about 1 to 2 minutes. That’s the theory, but does it really work? A little bit, according to physician Hideo Yamanaka. ‘If the erogenous zones near the genitals are aroused, it leads to an increased emission of the female hormone estrogen, which certainly makes the skin look better,’ Dr. Yamanaka tells Shukan Josei. ‘It could also help alleviate the ill effects of menopause and irregular periods.’ Dr. Yamanaka continues: ‘One of the effects of female hormones is to make it easier for fat to build up under the skin, which gives women a more feminine look.’ So, there may be something in the claims that pulling on pubes makes women beautiful. But the doctor is more skeptical when it comes to any dietary benefits. ‘I really don’t know about this being any good in terms of a diet. Normally, dieting tends to limit the amount of female hormones emitted,’ Dr. Yamanaka tells Shukan Josei. ‘But if women did this while they were also on a diet, I guess there is a possibility that it could make them look both beautiful and thinner.’” — Mainichi Daily News (Japan)

At first blush, losing weight by pulling on your pubes would appear to fall into the time-honored category defined by this cliché: If something sounds too good to be true, it is too good to be true. Losing weight is never that easy. You have to suffer, exert yourself, beat those extra pounds off your body. How could all that exertion be replaced by a mere “two-minute tug on the rug?” It doesn’t make sense. The sceptical mind will lump this tip into a heap with snake oil and dianetics.

The perverse mind might even take it a step further. Is there perhaps a hidden agenda lurking beneath this strange advice? For example, it would be easy to suspect that the real point is not the stated purpose (lose weight! be pretty!) but the side effect (lose pubes). Women are told not to “worry about pubic hairs that fall out and to continue yanking away” — yes, continue yanking away, because every stray pube you comb out of your bush is a stray pube that won’t get stuck in some dude’s front teeth.

Or perhaps the secret intent is simply to get women to excite themselves. Sure, let your hand loiter in your panties — it’s a cosmetic thing, a hygienic thing, no need to feel ashamed. And meanwhile if there are certain feelings or expressions of excitement, well, these are natural. Moisture is the way your vagina weeps tears of joy. Just go with the flow, it’s all right…

It is difficult not to suspect that, if the two-minute tug makes women look sexier, it may well be because they’ve just gotten themselves horny.

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